【緣起】

本校有感於近年來國際時尚美學與品牌創新管理之潮流與趨勢，及國人對形象美學之重視，故於102學年度提出設立本學程之構想，並於本校相關會議中通過並報請教育部核備通過，並正式於104學年度起正式對外招生。

 

【教育目標】

著重於影視梳化、展演與形象管理，公關與品牌管理，培養將知識技能應用在商業上的形象管理專業人才。

 

【教育特色】

1. 形象學程，學習專業技能，上課配合服務產業營業時間。

2.「時尚形象」：打造個人風格，培養美髮、美容、美甲、美妝、創意飾品、服装、造型展演等整體形象專業人才。

3.「藝術行政管理」: 負責統籌、策劃、組織、管理、經費預算、流程安排、社群經營、文案寫作，周邊商品設計與行銷，結合專業技術與舞台、展演活動執行。

4.「影視梳化」協助本校各系所、社團、表演活動、展演的幕前幕後、梳化造型、形象設計。

5. 配合產業廠商，提供實習就業機會。

 

【職涯發展】

策展規劃人、美髮師、美容師、彩妝師、美甲師、形象造型師、服裝設計師、時尚行銷管理人員、模特兒、表演者、影劇產業工作人員，進入時尚藝術產業等。

 

 

Origin

With the ever-evolving trends in the international fashion and beauty industry, along with the growing significance of brand management, society is placing increasing emphasis on both personal and corporate image. In response to this trend, Kainan University (KNU) proposed the establishment of a corresponding degree program in 2013, gaining support in administrative meetings. The proposal was later approved by the Ministry of Education, and the Degree Program of Image and Fashion Management began enrolling students in 2015.

Goals

This degree program emphasizes film and television grooming, performance, public relations, and image management, aiming to equip students with the essential knowledge and skills in business image management.

 

Features

This degree program provides students with professional skills. Classes are scheduled to align with industry operating hours.

Fashion Styling

Unleash your personal style and become a trendsetter! This program develops well-rounded professionals skilled in hairdressing, beauty, nail art, makeup, creative accessories, fashion design, and runway styling. Learn to craft complete, eye-catching looks that express individuality and style.

Arts Administration and Management

Be the creative powerhouse behind the scenes! Gain hands-on experience in event planning, project coordination, budgeting, scheduling, community management, copywriting, merchandise design, and marketing. Merge artistic vision with organizational skills to bring performances and exhibitions to life.

Film and Television Styling

Make your mark on screen and stage. Support campus departments, clubs, and live events with professional styling, image design, and hair & makeup services. Be part of the team that transforms performers for the spotlight—both in front of the camera and behind the scenes.

We collaborate with leading industry partners to offer valuable internships and career pathways—so you're not just learning, you're launching your future.

 

Career Opportunities

Graduates are prepared to pursue exciting careers as curators, hair stylists, beauticians, makeup artists, nail artists, image and fashion stylists, fashion designers, fashion marketing and management professionals, models, performers, and film or television industry professionals—opening the door to a dynamic future in the fashion and arts industries.